Swasco

  • Date : 2024-2025
  • Company Name: Swasco
  • Project Type: Character Design, Packaging, Social Media

A set of characters was designed for “Swasco,” a UAE-based company specializing in chocolate and children’s products. The collection features five unique characters: Sosi Hero, Dr. Sosi, Miss Sosi, Choco Sosi, and Sosi Star, with designs inspired by the shape of a chocolate drop, adding a playful and engaging touch suitable for the children’s audience. 

These characters are primarily used in social media designs and promotional videos, enhancing visual communication with consumers. Additionally, AI technology was utilized to generate creative background images that support the design vision and align with the creative concepts, contributing to a stronger impact and effectiveness of the digital content across various platforms.